The Carnegie Endowment for Peace published a comprehensive report on ICT (information and communication technologies) supply-chain security and integrity. It's a good read, but nothing that those who are following this issue don't already know.Read…
How Artificial Intelligence is Shaping Digital Marketing: 5…
Digital marketing is predicted to enter its second huge disruption soon (the first one was called web 2.0 disruption, when customers became empowered with new tools to interact with one another and connect directly to…
Details on Uzbekistan Government Malware: SandCat
Kaspersky has uncovered an Uzbeki hacking operation, mostly due to incompetence on the part of the government hackers. The group's lax operational security includes using the name of a military group with ties to the…
New Opportunities for Image SEO: How to Leverage…
Posted by KristinTynskiImage search results used to give you the option to “view image” without having to navigate to the site the image was hosted on. When it started in 2013, sites saw a 63%…
Wi-Fi Hotspot Tracking
Free Wi-Fi hotspots can track your location, even if you don't connect to them. This is because your phone or computer broadcasts a unique MAC address. What distinguishes location-based marketing hotspot providers like Zenreach and…
6 Ways to Get More Organic Traffic, Without…
Posted by ryanwashereA few years ago, I wrote a post here that caught some attention in the community. I argued Google appears to be ranking websites heavily based on searcher intent — this is more true…
Details of an Airbnb Fraud
This is a fascinating article about a bait-and-switch Airbnb fraud. The article focuses on one particular group of scammers and how they operate, using the fact that Airbnb as a company doesn't do much to…
Obfuscation as a Privacy Tool
This essay discusses the futility of opting out of surveillance, and suggests data obfuscation as an alternative. We can apply obfuscation in our own lives by using practices and technologies that make use of it,…
The YouTube Ads Grid: A 3-Step System to…
Want to hit a home run on your next YouTube ads campaign? Then you’ll need to combine the right targeting options with a great ad that’s tailor-made for each specific audience. And in this post,…
Tracking by Smart TVs
Long Twitter thread about the tracking embedded in modern digital televisions. The thread references three academic papers.Read more: schneier.com