For a limited time, I am selling signed copies of Click Here to Kill Everybody in hardcover for just $6, plus shipping. Note that I have had occasional problems with international shipping. The book just…
How 2 Questions Helped This Marketing Agency Make…
In March of 2020, Reneé Boudakian, co-founder and owner of Rubicon Marketing and DM Certified Partner, found herself in the same situation you did. Wondering if her business would be able to ride out this…
How to Create the Perfect Growth Plan for…
“Where do I go from here?” It’s a question that too many new business owners find themselves asking in nearly every stage of their business. You put in weeks and months (maybe years) of work…
Twelve-Year-Old Vulnerability Found in Windows Defender
Researchers found, and Microsoft has patched, a vulnerability in Windows Defender that has been around for twelve years. There is no evidence that anyone has used the vulnerability during that time. The flaw, discovered by…
APT Horoscope
This delightful essay matches APT hacker groups up with astrological signs. This is me: Capricorn is renowned for its discipline, skilled navigation, and steadfastness. Just like Capricorn, Helix Kitten (also known as APT 35 or…
Celebrating Black and African American Marketers This February
Black History Month was started by Carter G. Woodson as Negro History Week in 1926 and centered on two main ideas: recognition and importance. As Woodson said, “Those who have no record of what their…
Organisations turn the tide on ransomware attackers
Ransomware has become one of the most common and profitable forms of cyber crime, but there’s an obvious fact that is neglected: the attacks are only worthwhile if the victim chooses to pay up. Of…
How To Determine Your Service/Product Profit Drivers (Use…
Your high-tier offers aren’t always the biggest profit drivers in your business. You’d be surprised to find that sometimes, your low-ticket or mid-ticket offers might be your biggest source of revenue. The thing is—not every…
What are the best books on data privacy?
Looking for affordable ways to keep your data secure? Sometimes the simplest solutions are the best – and nothing beats the simplicity of a book. With books, you get expert advice at your fingertips. You…