January 21st is National Squirrel Appreciation Day, and there are really only 2 types of people who know this: Squirrel enthusiastsBarkBox followers Squirrel enthusiasts love squirrels. BarkBox, on the other hand has taken this obscure…

One of the best ways to continue growing is to reflect on all you’ve accomplished in the past. So, the DigitalMarketer team took a look back at 2019 and rounded up our best achievements of…

Here’s the thing about your content: it’s not unique. I know that may have come off harsh; but trust me—it’s okay! There are millions of blog posts published to websites and 500 hours of video…

Email newsletters have made a sly comeback over the last year. While massively successful newsletters like Morning Brew (1+ million subscribers) and The Skimm (7+ million subscribers) have been hitting “send” for years, the rest…

Digital marketing is no stranger to changes. We have to stay on our toes if we want to stay relevant with the never ending changes to algorithms and regulations—and part of that is positioning ourselves…

Did you know that most shoppers search Google before buying anything? This means that even after investing time and money into your brand awareness, those shoppers your ads caught on social media will Google your…

Politicians are no strangers to objectives, custom audiences, placements, and campaign budget optimization. Just like other savvy business owners and marketers, they’ve figured out that they can reach their audience where they are hanging out—on…