We’re halfway through 2020 (yeah… we can’t believe it either), and a lot of unexpected change has happened already this year. But there was one VERY expected change that happened recently—that’s Google algorithm update. The…

How do you turn people who are totally unaware of a product into raving fans? This is the marketing question of a lifetime—and there’s no way we can tell you it’s a one-size-fits-all template. Some…

As a consumer—it would be nearly impossible to count the number of email funnels that have hit your inbox. We can safely say, it’s been a lot. Businesses love email funnels because they swiftly move…

Your brand voice is your business’s personality. It’s the character you use as the front man to your operations—the person that makes your business feel like a tangible thing. And that’s why it’s a huge…

You have your email list ready to go and now it’s time to bring in the subscribers. You set your opt-in form live but… nothing happens. What went wrong? Chances are your messaging is off.…

It’s easy to waste a lot of time on Twitter.  The constantly updating feed, the easily digestible length of the posts, and how funny all the memes are all add up to make it a…

In the world of social media marketing—planning needs to become your best friend if you want to find the success you’re looking for. We’re not talking about just getting tons of followers… we’re talking about…

A community manager is the person you hire to talk to your leads or customers—and chances are they’ll spend MORE time talking to them than you do. Which means… this is an important hire. You’ll…